Americans are sometimes accused to being a tad on the geocentric side:  if it's not happening in The States, we're accused of not caring.  Some of us "Yanks" do keep an eye on the rest of the world.  And not just on the stuff making big news:  wars, revolutions, and disasters.

Last week I talked about Bill Tancer's findings on US search property market share.  He compared the top 20 web properties for both Google and Yahoo to find out which search engine had the farthest reach and the most diversified business.

This week, Heather Hopkins has compiled and posted similar numbers for the UK search property market share.  Just like Tancer's US study, Hopkins looks at the top 20 web properties for Google and Yahoo's UK branches.

Not surprisingly, the same battle being waged in the US is going on in the UK (and worldwide I'm guessing).  Also of no surprise is the fact that Google's main UK business is internet search.  Google's 20th most visited website ranks #492, while Yahoo's 20th most visited site comes in at #263.  Google's properties are spread out over almost twice the distance as Yahoo's.  As Hopkins points out, this means Yahoo's pages are, overall, ranking higher than Google's.  As far as growth, Google is showing the most growth overall, with 47% over the past year.  However, Yahoo is also growing at a rate of 12% year.

As you can see, the numbers aren't really that surprising.  Most UK trends seem to parallel the US counterparts.

Nonetheless, we'll keep you posted on search engine battles both at home and abroad.